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Purchasing Links For Traffic Flow and Selling Link Tagging

BY: Glenn Heitkoetter
Words: 787

Sell a place for another company to put a text ad on your site. If you have a lot of traffic this can pay hundreds of dollars a week. Also, the reverse, pay to have your link put on another high traffic site. Good linking is also available for small budgets.

When purchasing a spot on another site to put your link, it is best to link with a site that has similar content. When purchasing a text link the text that is in the link that points to your site should have the same major keyword as the page that it is pointing to on your site is optimized for. The longer you can keep the link up and paid for the higher the value that is placed upon it by major search engines. The major search engines do not want to give sites that paid for their links on other sites the same high ranking as an editorial link because they think this might lead to a site with inferior or irrelevant content. They prefer editorial links where the link is placed there by the webmaster at no charge because the information is relevant and right on target for what their site is talking about.

If the search engine's crawlbot computer program sees more relevant content from a paid link then should it penalize? As of this writing the traffic that goes to the site that you paid to have your link put on is the single most important factor in you ranking high with major engines, according to crawlbot (SEO) experts. This crawlbot information is for future reference when you go to purchase a link spot, because they are currently working on the crawlbots to make them better able to tell which links are paid or editorial and what the content linking is.

The moral of the story would be just consider raw traffic from the site as the major factor in the purchasing decision and if there is a boost in the engines ranking that is just gravy on top. If the search engines crawl paid links with new programming then there is no gravy but you still get raw traffic coming in day and night directly from the site.

Usually the fee charged is rent by week or month, or longer regardless of traffic amount but it can also be a bid for clicks with no rental of space fee, just paying for each click. With the rental situation they give a traffic cost per click average going by past performance. Notice: the fees vary widely from site to site for the average cost per click, so you must spend some time shopping for a good relevant site. Another option is the link broker will work with you on a portfolio of sites and they will help you get the best relevant traffic from their knowledge.

When purchasing space it is good to check the age of the site by "whois" the older their site is the higher your rank will be by linking to them. Your link placed higher on the page will have a higher ranking benefit than if placed lower or on the bottom of their site.

When buying links see if there are a lot of other out going links on the site, if there are, a search engine may penalize your site (Linkfarming). It is recommended to not buy links from a source where you cannot choose the site(s) your links will be on because of the previous mentioned reason. Some search engine optimization (SEO) experts warn to not put the same exact keyword in all links if buying multiple links coming in at one time.

When selling link space on your site it is recommended to put rel=”nofollow” in the link's attribute. The “rel” attribute tells the forwarding relationship that the other site will have to your site. This way the search engines won't “bleed” off your ranking to the other site(s) that bought your link space.

There is a great referral program where you put a link on your site and receive 50% of profits from your link for the next 3 months and 10% for the next 9 months, for either if someone buys link space or sells space. In other words any buying and selling activity that goes on after your site got clicked with this link gets credited to you. These links are hundreds and even thousands of dollars on a weekly or monthly linking basis! Another option besides the referral program is you may want to buy and sell links for your own site which this place has top sites to choose from and/or a great place to list your site.