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Sending Email Courses With Autoresponders

BY: Dan Hartnett
Words: 427

Offering freebies to your website visitors is one marketing method that will guarantee a lot of sales. Free home study courses that can be delivered by email are very popular, and people sign up for such courses often to learn more about a topic of interest that is special to them. The best way to deliver these courses is with the use of autoresponders.

Autoresponders can be set up to send out a series of lessons for a home study email course. The lessons can be set for mailing at specific intervals. You can determine how often the lessons in the course are sent to people.. Email courses are very different from traditional courses, web based courses, or any other type of course.

There is no student and teacher interaction. The instructor writes the lesson out, puts the information in an autoresponder series, sets the timed delivery for the lessons, and the rest is automatic. You can choose to have these lessons delivered daily, every other day, every three days, or any other method that you think works well for your email students.

Email courses are usually used to sell products and services. For example, if you sell MP3 players, you might develop a course that teaches people how to use the MP3 player or how to care for their MP3 player. Experts agree that an email course can be written for any product you can imagine if you put enough thought and energy into it.

Start out by determining what the course will be about, and how long it should be. If the course will be delivered every other day for two weeks, you know that you would need seven lessons. Write the lessons, and load them into your autoresponder. Set the interval for each lesson, which in this case would be days 1, 3, 5, 7, 9, 11, and 13.

This means that lesson one would be delivered the day after the person has asked for the course, and lesson two would be delivered three days after the person has asked for the course, and so on. The interval for each lesson is set for the specific number of days after the person has signed up Make sure your spelling is correct, and that your sentences are grammatically correct. Your lessons should look and sound as professional as possible.

Then, simply advertise the email address that will start the autoresponder. Make sure that you run a test mailing first, sending each lesson to yourself. This will let you to see what your students will see when they sign up for your course!