Keyword Research for Natural Search and Paid Search Advertising
Describes why keyword research is important for search engine optimization (SEO), Pay Per Click (PPC) keyword advertising, and local PPC advertising. Outlines the three basic steps of keyword research

Keyword Research and Search Engine Optimization
The goal of our keyword research is to identify the specific terms or phrases that get people to your site (the niche terms). The right terms make all the difference because if you have the specific