Search Engine Forums Spotlight
Links to the week's topics from search engine forums across the web: Microsoft's Windows Live Search Opens; Bye-Bye MSN Search? - Demographics Added to AdWords - It's Illegal And Unethical And They Know It! - Click Fraud Issue Growing - MSN AdCenter Primer for New Users, and more.

What's the Intelligence Quotient of Your Ad Copy? The Answer May Surprise You
Unitel Heuristics Group announced that it has developed the first-of-its-kind psychometric model to measure the intelligence level of a print ad copy on a scale of 0 to 100.

Dear Ketel One drinker
Guyton/Walker; Andrea Fraser: Baring-Gould: and New England/New Talent

Guest Column: A $500 Million Campaign With Not a Penny for Search?
Search marketing is one of the most powerful ad mediums ever, yet traditional ad agencies continue to have difficulty integrating search into the marketing mix.

How do I place a classified ad in Current ?
Consult our publication schedule for the next available issues and deadlines. We must receive copy by 5 p.m. Eastern time on deadline day, one week before publication date.

How can search engines promote my business
Search engine optimization (SEO) and search engine marketing (SEM) are two important ways to promote your business to online customers.